Use case

Sell in More Markets Without More Storefronts

Translate your storefront so international buyers can browse, understand, and purchase in their own language โ€” without building a separate site per country.

The opportunity

Your Customers Speak More Than English

International ecommerce is growing fast, but most storefronts only speak one language. That's a conversion gap you can close. Verbi adds ecommerce website translation to your existing store at the DNS level โ€” product descriptions, collections, navigation, and SEO in 20+ languages, with no separate storefront per country.

76%

of online shoppers prefer to buy products in their native language

40%

will never buy from a website that isn't in their language

56%

say information in their own language is more important than price

Translate the Full Shopping Experience

Every piece of content that influences a purchase decision โ€” translated automatically.

Product Descriptions

Detailed product copy โ€” materials, features, benefits โ€” translated with DeepL's context-aware engine so it reads naturally in every language.

Collection & Category Pages

Browsable collection pages with translated titles, descriptions, and filter labels so shoppers can navigate your catalog naturally.

Landing Pages & Promotions

Seasonal campaigns and sale pages reach local markets the moment you publish them โ€” no separate translation step.

Navigation & Footer

Every menu item, footer link, and breadcrumb is translated so the entire browsing experience feels native.

Sizing & Help Content

Sizing guides, FAQ sections, and support pages that build buyer confidence and reduce returns.

SEO & Meta Tags

Translated meta descriptions, titles, and OG tags so your products appear in local Google search results and social shares.

Why Ecommerce Website Translation Drives Revenue

Lower Cart Abandonment

Shoppers who understand the full product page โ€” sizing, shipping, returns โ€” are far less likely to drop off.

Higher Average Order Value

Localized storefronts build trust, and trust leads to larger orders and more add-ons.

Organic Traffic from Local Search

Each translated page gets indexed by Google, giving you rankings in French, German, Japanese, and more.

No Separate Infrastructure

You don't need a separate store per country. One storefront, Verbi handles the languages.

Always in Sync

Launch a new product? The translated version is available on the next visit โ€” no manual translation queue.

Glossary for Brand Terms

Product names, sizing labels, and brand terminology stay consistent and untranslated across all languages.

Clean URLs for Every Market

Localized storefront URLs
yourbrand.com/de/DE
yourbrand.com/de/productsDE
yourbrand.com/de/collections/summerDE
yourbrand.com/fr/FR
yourbrand.com/fr/productsFR
yourbrand.com/es/sizing-guideES

Ecommerce Translation FAQ

Verbi translates text content, not numerical data or currencies. Product prices, currency symbols, and numerical values are left unchanged. If you need multi-currency support, that would be handled by your payment or ecommerce platform.
By default, DeepL may translate product names if they contain common words. To keep product names in their original form, add them to your glossary โ€” they'll be preserved exactly as written across all languages.
Verbi translates the rendered HTML of your site, regardless of how the content is generated. Product pages, collection pages, and dynamic content from your CMS are all translated on the fly when a visitor requests a translated URL.
Verbi works at the DNS level rather than as a store plugin, so it translates storefronts you serve from your own origin โ€” WordPress/WooCommerce, custom-coded stores, and more. Point your domain at Verbi and every product and collection page is translated automatically.
Yes. Verbi translates pages on demand as visitors request them, and caches the results. Whether you have 10 products or 1,000, each translated page is cached at the edge after the first visit. Just make sure your plan's character limit covers your catalog โ€” a typical product page uses 500-2,000 characters.
Yes. Each translated page gets its own URL (/de/products/widget, /fr/products/widget), translated meta tags, and hreflang annotations. Google indexes these as separate pages and surfaces them in local search results.

Start Reaching Customers
In Their Language

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